As a solution provider and tech pundit -I make it my business to survey the economic landscape and determine the potential technologies that will radically change the future. Particularly in Africa - we have a tendency to be late comers to the technology party BUT we make up for it in adoption and other other value added avenues.
The digital broadcasting and migration guide indicates a subtle shift from analogue broadcasting technologies to digital infrastructure powered by IT systems that are becoming pervasive and more common place in our everyday lives.
It is safe to say that the availability of various technologies in the broadcasting arena provides various alternatives and avenues of exploration for this migration.
On a personal note and form my professional standpoint - the INTERNET provides one of the lowest barriers of entry and a cost effective means to migration. As an infrastructure, it already exists and supports the display of almost all types of media. The major/ONLY constraint is bandwidth which will have to be managed on a user by user basis based on capacity.
In this regard there has been a steady expansion by most internet companies operating in Africa to grow their capacity to provide bandwidth to a growing subscriber base - whose preferences for video continues to grow.
Various companies have invested in technologies that brings the internet into the broadcasting realm - Hulu, Chromecast and other contenders.
It is ONLY a matter of time (i dare say within a five year limit) that broadcasting will have gone full bore on the internet.
We currently have internet radio stations and from surveys and polls form the last five years to date - there has been a steady decline of viewership on traditional media stations as more attention is shifting to user preferences which can be found more readily on the web.
The cost of setting up a digital broadcast hub that will rely sole on the internet as a major propagation channel is already in the works by some companies and i have started doing the due diligence required to investigate the take off of such in Nigeria and by extension - Africa.
Setup boxes that connect directly to the TV set either via video/HDMI or other available channels are already present. Their cost point ranges from 20$ - 250$ depending on the capabilities and requirements of the subscriber.
If these setup boxes are paired with paid subscription plans that already factor in Data Subscription from various internet providers - we can begin to see the traction and viability of using Internet ONLY as a primary broadcast medium.
There are even SMART-TVs that have built in web capability and access and these ill continue to proliferate.
Even the market for content generation, distribution and transmission will be a separate income segment with several stakeholders in different kinds of partnerships.
I am looking for partners and stakeholders willing and able to envision a future that is already in the works and who have the required commitment and vision to create this new business model and future together.
The digital broadcasting and migration guide indicates a subtle shift from analogue broadcasting technologies to digital infrastructure powered by IT systems that are becoming pervasive and more common place in our everyday lives.
It is safe to say that the availability of various technologies in the broadcasting arena provides various alternatives and avenues of exploration for this migration.
On a personal note and form my professional standpoint - the INTERNET provides one of the lowest barriers of entry and a cost effective means to migration. As an infrastructure, it already exists and supports the display of almost all types of media. The major/ONLY constraint is bandwidth which will have to be managed on a user by user basis based on capacity.
In this regard there has been a steady expansion by most internet companies operating in Africa to grow their capacity to provide bandwidth to a growing subscriber base - whose preferences for video continues to grow.
Various companies have invested in technologies that brings the internet into the broadcasting realm - Hulu, Chromecast and other contenders.
It is ONLY a matter of time (i dare say within a five year limit) that broadcasting will have gone full bore on the internet.
We currently have internet radio stations and from surveys and polls form the last five years to date - there has been a steady decline of viewership on traditional media stations as more attention is shifting to user preferences which can be found more readily on the web.
The cost of setting up a digital broadcast hub that will rely sole on the internet as a major propagation channel is already in the works by some companies and i have started doing the due diligence required to investigate the take off of such in Nigeria and by extension - Africa.
Setup boxes that connect directly to the TV set either via video/HDMI or other available channels are already present. Their cost point ranges from 20$ - 250$ depending on the capabilities and requirements of the subscriber.
If these setup boxes are paired with paid subscription plans that already factor in Data Subscription from various internet providers - we can begin to see the traction and viability of using Internet ONLY as a primary broadcast medium.
There are even SMART-TVs that have built in web capability and access and these ill continue to proliferate.
Even the market for content generation, distribution and transmission will be a separate income segment with several stakeholders in different kinds of partnerships.
I am looking for partners and stakeholders willing and able to envision a future that is already in the works and who have the required commitment and vision to create this new business model and future together.